Work with thought leaders and academic experts from University of Northern Iowa

Welcome! I’m Rachel Gregory, a seasoned market research consultant with a rich background in political science, holding a PhD, MPP, MA, and BA. At Rachel Gregory Consulting, I blend robust political research methodologies with cutting-edge market research techniques to deliver insightful, data-driven strategies across various sectors. My dual expertise allows me to offer specialized services that include voter behavior analysis, campaign effectiveness studies, and public opinion polling alongside traditional market research services like customer persona development, competitive landscape analysis, and product testing. This unique combination makes my consultancy ideally positioned to support not only businesses in healthcare and consumer goods but also political campaigns and organizations looking to understand their audience and drive engagement deeply. With nearly a decade of experience in both academic research and practical applications, I am committed to transforming complex data into actionable insights. My approach has empowered clients ranging from startups to multinational corporations, helping them make informed decisions that propel their success. I am passionate about applying my analytical skills to solve complex problems and generate real growth opportunities. Let's connect and explore how my distinctive blend of political insight and market research can elevate your project or campaign.