Brian is an economist (Ph.D. Paris School of Economics, 2023) working in behavioral and experimental economics, focusing on AI infrastructures, strategy and innovation, and JDM/consumer behavior. He also holds a Ph.D. in Philosophy (Sorbonne, 2023), specializing in business ethics, AI safety, and mixed methods for organizational culture. <br> He currently is the [Howard and Nancy Marks Fellow](https://www.chicagobooth.edu/research/roman/who-we-are/principal-researchers/brian-jabarian) at Chicago Booth Business School, a [Center for Applied Artificial Intelligence](https://www.chicagobooth.edu/research/center-for-applied-artificial-intelligence/about) Research Affiliate, and a [CESifo Research Network Affiliate](https://www.cesifo.org/en/network-member/jabarian-brian). He studies human experience, cognition, and decision-making in complex environments and emergent markets using behavioral theory, computational methods, and experimental settings. He also works with international firms, deploying AI infrastructures through safety, strategic and marketing perspectives.