Steven Ekstract

Brand Licensing Expert

NYC, Connecticut, United States of America

Research Expertise

Brand Licensing
Franchise Entertainment
Toys
Fashion
Anime
Pop Culture
TV

About

Steven Ekstract is an expert on brand licensing for consumer products and experiences. He is the founder and former Publisher of License! Global, the leading online business publication for the $360 billion a year brand licensing business. In 2020, Ekstract formed his own licensing consulting practice. He writes regularly for License Global and has contributed articles to Licensing International and Jing Daily. In addition, Ekstract serves on the Trend Committee for Spielwarenmesse, the World's Largest Toy Trade Fair. He is the founder and head curator of X Tracks Licensing Forums, executive level Licensing Forums showcasing future trends in entertainment and brand licensing that he produces in NYC and Los Angeles and in 2025 in partnership with Walmart, the world's largest retailer. Currently, Ekstract is curating and producing the Licensing Day content for the Kidscreen Summit taking place in February 2025. He is also a book author currently under contract with Wiley Publishing to write Brand Licensing For Dummies, to be published in May 2025.

Education

American University

B.A., Communications / May, 1980

Washington D.C., District of Columbia, United States of America

Diploma, I.B. / June, 1976

New York, NY, New York, United States of America

Northwestern University

Media Management, Media Management / March, 2003

Evanston, Illinois, United States of America

Experience

Informa Markets

Brand Director / January, 2018September, 2020

Brand Director for the Global Licensing Group at Informa Markets

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