Krista Austin

Chief Executive Officer at Performance Nutrition Coaching LLC

About

**Krista Austin** is a sport scientist currently serving as a performance specialist for professional and Olympic sport athletes and industry consultant. Austin has worked for the United States Olympic Committee, the English Institute of Sport, England’s Cricket team and multiple national governing bodies of sport.

Education

Florida State University

Ph.D. / 2005

San Diego State University

M.S. / 2001

Point Loma Nazarene University

B.A. / 1999

Experience

Performance Nutrition Coaching LLC

Chief Executive Officer / January, 2009December

Compliance and Technology Consulting: Partnered with startups such as Mercor Maxiom Coala Life UCAN and Hypoxico to develop and scale product including technologies funding and investor relations. Sports Performance Consulting: Served as Subject Matter Expert for World Aquatics developing coaching education products on Womens Performance Coaching and Sport Nutrition. Led data-driven sport science and medicine support for world-class athletes professional sport organizations and national governing bodies of sport. Tactical Human Performance Consulting: Designed data-driven solutions to reduce attrition and improve resilience for US Marine Corps Reconnaissance Training Company. Obtained multi-million dollar funding to further develop human performance initiatives. Developed PILLAR (Program for the Innovation of Leadership Lethality and Advanced Recovery) a proposal to USSOCOM addressing critical challenges in brain health and readiness of Special Operators.

USA Shooting

Director / January, 2023December, 2024

Compliance and Functional Integrator: Integrated operational compliance financial controls and governance ensuring adherence to USOPC Safe Sport and anti-doping guidelines. Managed national teams and optimized performance support and residency programs for elite athletes; including performance analysis. Business Development and Financial Management: Developed a high-performance grant for 2024 creating a targeted athlete support strategy for Olympic preparation. Identified business strategies to increase revenue generation from within the sport shooting industry.

USA Team Handball

Manager / January, 2021December, 2023

Operations Leadership Team Management: Directed operations for 11 national teams overseeing compliance financial management event management and logistics for international competitions ensuring smooth execution and regulatory adherence across multiple teams. Performance Optimization Competitive Success: Achieved the highest-ever world ranking for the Mens Senior Team leading to first-time wins at the 2023 IHF World Championships through focused performance analysis and strategic planning. Revenue Generation Strategic Development: Generated revenue through USOPC grants and developed high-performance plans collaborated with the athlete advisory committee on selection procedures and athlete contracts driving the strategic direction and financial sustainability of the teams. Developed a strategic plan to financially sustain national teams capable of producing Olympic medals through collaboration with USOPC military World Class Athlete programs and United States Performance Center.

Henry Jackson Foundation Uniformed Services University of the Health Sciences

Senior Scientist / January, 2015December, 2017

Applied Performance Science: Supported projects related to women entering combat arms occupations. Research Development Management: Developed and managed research focused on examining the impact of dietary supplements on operational physical and mental performance. Served as the site liaison for research projects facilitating coordination and communication between research teams and stakeholders contributing to the success of studies involving United States Special Operations Forces.

ORISE United States Army Research Institute for Environmental Medicine

Research Scientist / January, 2010December, 2015

Clinical Research Evaluation: Conducted clinical studies evaluating the efficacy of dietary supplements in military settings providing critical insights into their impact on performance health and operational readiness in high-demand environments. Grant Acquisition Funding Management: Secured funded grants from the Defense Medical Research Development Program enabling the advancement of key research initiatives and supporting ongoing studies on military health and performance. Program Management Operations Oversight: Managed operations for a multi-million dollar DoD-funded dietary supplements program overseeing the execution of research projects organizing conferences handling bid processes negotiating contracts managing third-party vendors and coordinating all logistical aspects to ensure program success.

Leidos Naval Health Research Center

Physiologist / January, 2014December, 2015

Validation Standards Development: Conducted argument-based validation analyses to establish gender-neutral physical standards for the Marine Corps ensuring fair and scientifically supported criteria for all DoD Service Members. Collaborative Research Injury Mitigation: Collaborated on projects related to stress inoculation training and omega-3 supplementation exploring their potential for mitigating the effects of traumatic brain injury in military personnel.

United States Olympic and Paralympic Committee

Manager Athlete Performance Labs / January, 2007December, 2009

Sport Science Athlete Performance Optimization: Provided sport science and medicine programs for national Olympic and Paralympic athletes contributing to performance analysis talent identification and the development of elite training protocols. Operations Management Quality Control: Managed all operational aspects of sports performance labs across the U.S. and internationally including the development of a quality management program creation of standard operating procedures (SOPs) and oversight of the operational budget to ensure efficiency and compliance.

English Institute of Sport

Performance Nutritionist / January, 2006December, 2007

Nutrition Program Development Strategy: Developed evidence-based nutrition programs for national governing bodies including British Swimming and Englands Cricket Team creating tailored strategies to enhance athlete performance recovery and overall health.

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