Steve Reece
Highly experienced Toy business 'lifer' with broad experience across brand building, consumer insights, product development and commercial functions.
About
Education
BA Hons, Politics with Social Policy / June, 1996
Market Research Society Certificate in Market Research, Consumer Insight / September, 1998
Experience
Hasbro
Senior Brand Manager / September — December, 2005
Various Brand management roles inc. managing Hasbro's relatoinship with Disney in Europe, managing iconic Games brands i.e. Monopoly, Cluedo, Trivial Pursuit across Europe. Began in Market Research department. Lead a new venture for Hasbro Europe from $0-50m in 3 years.
Imagination Games UK & Europe
Commercial Director/M.D. / January, 2006 — June, 2011
Start up - began in spare bedroom as employee No. 1, built upto $5m business with 13 staff in c. 4 years.
Kids Brand Insight
Managing Director / July, 2011 — Present
Founded Toy business Consultancy advising companies of all size. Worked with 5/10 of world's biggest Toy Cos + hundreds of start ups.
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