William Forster

Associate Professor and Editor in Entrepreneurial Psychology

Research Expertise

Psychology and Entrepreneurship
Entrepreneurial Passion
Effectuation
Business Ethics
Management of Technology and Innovation
Strategy and Management
Education
Public Administration
Organizational Behavior and Human Resource Management

About

Bill Forster is an award-winning associate professor of innovation, entrepreneurship, and strategic management and an experienced leader. He holds a Ph.D. from the University of Virginia’s Darden School of Business and researches how expert entrepreneurs make decisions, act, and interact to create value and innovate. His research has been published in premier academic journals, including the Academy of Management Review (AMR), the Journal of Business Venturing (JBV), Entrepreneurship Theory and Practice, and the Journal of Business Ethics. Bill served on the editorial review board of both AMR and JBV and is currently an Editor (Psychology and Entrepreneurship) for JBV. He teaches innovation, strategic management, entrepreneurial investing, and new venture development courses. <br> He has previously taught at the US Air Force Academy, Lehigh University, and Willamette University and is currently at Oregon State University. Before joining academia, Bill served twelve years as an Air Force officer, leading high technology development programs and consulting with the Air Force, DoD, and other federal agencies. This leadership experience and knowledge gained in academia allow him to consult on various topics, including innovation, leadership, and strategy. He consults on various topics, including innovation, leadership, and strategy. He has worked with various for and not-for-profit companies in Philadelphia, New York, San Francisco, Washington DC, and Oregon.

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Publications

REFLECTIONS ON THE 2010 AMR DECADE AWARD: WHITHER THE PROMISE? MOVING FORWARD WITH ENTREPRENEURSHIP AS A SCIENCE OF THE ARTIFICIAL.
Academy of Management Review
2012
Beyond hubris: How highly confident entrepreneurs rebound to venture again
Journal of Business Venturing
2010
CSR and Stakeholder Theory: A Tale of Adam Smith
Journal of Business Ethics
2012
Team Entrepreneurial Passion: Its Emergence and Influence in New Venture Teams
Academy of Management Review
2017
Getting More out of Team Projects: Incentivizing Leadership to Enhance Performance
Journal of Management Education
2006
Promotion- and Prevention-Focused Networking and Its Consequences for Entrepreneurial Success
Social Psychological and Personality Science
2014
Of Narratives and Artifacts
Academy of Management Review
2013
Creating value and innovation through social entrepreneurship
Frontiers in Entrepreneurship
2010
The ordinary entrepreneur
The Routledge Companion to Entrepreneurship
2014
Understanding Effectuation: Dynamics of the Effectual Process
Effectuation
2008
The Fork in the Road for Social Enterprises: Leveraging Moral Imagination for Long-Term Stakeholder Support
Entrepreneurship Theory and Practice
2021
Time to Emergence: The Dynamics of Effectuation in Nascent Ventures
Academy of Management Proceedings
2018
From Goldilocks to Gump: entrepreneurial mechanisms for everyday entrepreneurs
Revista de Empreendedorismo e Gestão de Pequenas Empresas
2020
From Goldilocks to Gump: A Research Agenda for Entrepreneurial Mechanisms Design
Academy of Management Proceedings
2013
Journal of Business Venturing
In Search of Research Excellence
2011
Passion Diversity in Entrepreneurial Teams
Academy of Management Proceedings
2012
Entrepreneurship and Dynamic Property Rights: A Process Model
Academy of Management Proceedings
2022
The Impact of Spousal Teammates on Entrepreneurial Persistence and New Venture Creation
Academy of Management Proceedings
2014
Entrepreneurial Uncertainty as a 3 Legged Stool
Academy of Management Proceedings
2014
Regulatory Focus as an Antecedent to Revenue Generation
Academy of Management Proceedings
2012
The Lighthouse-Keeper in Economics: Property Rights Entrepreneurship and the Externality Problem
Academy of Management Proceedings
2020

Education

University of Virginia

PhD, Darden Graduate School of Business / May, 2009

Charlottesville, Virginia, United States of America

University of Colorado Colorado Springs

MBA, Technology Management & Finance / May, 2003

Colorado Springs, Colorado, United States of America

Experience

Oregon State University Cascades

Associate Professor of Entrepreneurship and Strategy / September, 2023Present

Willamette University

Associate Professor of Strategic Management / August, 2018August, 2023

Lehigh University

Associate Professor of Management / August, 2016Present

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