Can Uslay

Dr. Uslay is a recipient of Chancellor's Award, Scudder Award, & several Dean's awards. He serves as Chair for Entrepreneurial Marketing SIG of the AMA, and DSEF & AEF Fellow.

About

Specialties: Marketing Strategy and Strategic Planning: marketing’s interfaces (e.g., marketing-finance and marketing-entrepreneurship interface), market orientation, market structure, market defense, mindful marketing, predatory pricing, place branding, covert marketing, product placement, market based M&A analysis, entrepreneurial marketing, Rule of Three theory

Education

Georgia Institute of Technology

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